Meet the families
Blondes
Blondes
Our best-sellers, these floors feature boards with a range of hues from creamy off-white to light gold. Like natural blonde hair, each has dimension and movement.
Neutrals
Neutrals
The rustic, textured charm of Shell and Drift and the more modern feel of Fredrik is accompanied by both tan and mid-range blonde tones. Slightly warmer than our bestselling blondes like Fika and Greta, the Neutrals are equally inviting and versatile white oak floors for any room in your home.
Natural Oaks
Natural Oaks
The true color and organic nature of European white oak comes to the forefront in our collection of natural, unstained oaks. Each is universally appealing thanks to its warm undertones, which range from tan to light brown.
Ambers
Ambers
Bring an instant warmth to your space with an amber floor. Warmer in hue than our blonde and tan floors, Happy Hour and Faye showcase the depth of natural oak with sandy, caramel, and hazel variations throughout each board.
Rebels
Rebels
Meet the anti-wood floor, wood floors. Waterproof, nontoxic, and 3 to 5 times stronger than traditional hardwoods, these floors have it all. Superior scratch and dent resistance at a price point you’ll love, they’re the most durable hardwoods in the world.
Misfits
Misfits
Sometimes floors don’t fit in a category and why should they? From a chic, cool toned white oak in Moonlight to a heavily brushed oak with large cracks and knots in Pepper, these floors have a personality all their own.